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Saturday, November 07, 2009
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Rich Media - Offer dynamic sales tools to your customers with Travidia's Rich Media Ad Technology

Products & Services > Rich Media

Your customer’s print ad has already been converted for a web presence; why not make it eye-catching and interesting by turning that existing display ad into an animated Flash ad? Travidia’s Rich Media Ads allow you to offer dynamic sales tools to your customers in an economical and efficient package. Make the most of your website’s income opportunities with this simple and affordable banner-style advertising solution.

Testimonial:

"Working with Travidia allowed us to offer our clients the option to turn their print ad from the section into a flash ad that would run on NewsOK.com. It was a turnkey solution for the client that helped us secure over $20,000 in incremental online revenue making this year's Centennial Outlook section very special!" [see more]

Erica Bollinger
Internet Consultant
The Oklahoman, NewsOK.com

The goal is to offer your current advertiser a "Cadillac" version of their existing ad with no additional effort on their part. Rich Media Ads were designed with these advertisers in mind…

  • Car Dealers and Manufacturers
  • Restaurants and Bars
  • New Home Communities
  • Condo Complexes
  • Specialty Boutiques
  • Salons and Spas

We’ve found these businesses to be most appropriate for Rich Media, as they typically have an attractive, minimalist look and feel, and convert well to the ad templates. Text heavy ads are not optimal in this presentation.

Each ad will be divided into a maximum of 5 slides, generally consisting of one logo image and four product images. These slides are then assembled into an animated display using one of four available templates.
 

Click one of the following templates to see an example of it:

  • Expand – In this template each image rapidly expands into the frame, pauses for three seconds to allow the user to click on the item if desired, and then the image retreats into the background, allowing for the next image to load. The entire sequence then repeats.

  • Fade – In this template each image fades into the frame, pauses for three seconds to allow the user to click on the item if desired, and then the image fades into the background, allowing for the next image to load. The entire sequence then repeats.

  • Rotate – In this template each image rotates clockwise into the frame, pauses for three seconds to allow the user to click on the item if desired, and then the rotates and fades out into the background, allowing for the next image to load. The entire sequence then repeats.

  • Slide – In this template each image slides into the frame from the left, pauses for three seconds to allow the user to click on the item if desired, and then slides out of the frame to the right, allowing for the next image to load. The entire sequence then repeats.

Adjusting to Trends in Advertising

  • Today, 40% of PC users now connect to the Internet from U.S. homes via a broadband connection
  • By 2008, advertisers are expected to spend $7.2 billion for online ads - 39% of it on rich media*


*Jupiter Research

 

 

To speak to a Rich Media Ad specialist now,
call toll free 866-WEB-4ADS (932-4237) ext. 303
or send an email to sales@travidia.com


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Travidia Inc.
265 Airpark Blvd. Ste 500
Chico, CA 95973
1-866-WEB-4ADS
sales@travidia.com

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