TRAVIDIA PROMOTES KEN W. KNECHT TO CREATIVE DIRECTOR

CHICO, Calif. – Travidia Inc., the market leader in Internet marketing services for newspapers and retailers throughout North America and Europe, announced today the promotion of Ken W. Knecht to Creative Director.

Knecht is responsible for defining and evolving Travidia’s corporate identity through the strategic development of project designs. Ken is also responsible for project management on several of Travidia's large media and retail accounts.

“Ken reflects the spirit of creativity needed at Travidia and by our industry. His award-winning work is a testament to the phenomenal results he has produced for Travidia and elsewhere,” said John Strisower, CEO. “Ken has a proven track record and is capable of leading Travidia to new levels of success.”

Knecht has seven years’ experience in web development and has demonstrated professional excellence by pioneering and implementing various web-based programs.

Knecht served as a Senior Sales Associate for Travidia before his promotion to Creative Director. In his previous role, he was responsible for the creation of the Sales Team Command Center and the Travidia Email Campaign Management programs.

Before joining Travidia in 2003, Ken served as a senior Internet development consultant for Matson and Isom Technology Consulting Services where he personally managed over 100 individual web-projects as the chief designer and project manager. He also established and co-owned a successful Internet development services operation.

“I am excited to serve as the Creative Director for such an amazing industry leader,” Knecht said. “I want to continue to build on the high level of innovation and ingenuity that Travidia has demonstrated.”

Ken earned a Bachelor of Arts Degree in Communication Design with an emphasis in Graphic Arts Technology & Management from the California State University, Chico.

About Travidia Inc.

Travidia Inc. is a leading provider of Internet marketing management and Internet-based preprint advertising services for brand-name Global 2000 retail advertisers including: Lowe's Home Improvement, Petco, OSH, Red Lobster and major newspapers including: The San Francisco Chronicle, The Houston Chronicle, St. Louis Post-Dispatch, The Dallas Morning News and all 32 Knight Ridder newspapers. Travidia Inc. is a privately-held company with its Corporate Offices and main Operations Centers in Chico, Calif. Additional sales offices are in North Carolina, Chicago and the United Kingdom. More information is available via www.travidia.com or by calling (530) 343-6400.

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