PUBLISHER OF THE DENVER POST, ROCKY MOUNTAIN NEWS UNVEILS LOCAL INTERNET SHOPPING CHANNEL

DENVER--(BUSINESS WIRE)--Dec. 13, 2005--Travidia Inc., the leader in Internet marketing services for newspapers and retailers in North America and Europe, today announced that the Denver Newspaper Agency has selected Travidia to power its new online shopping channel geared toward connecting local shoppers and businesses.

Launching by December 31, 2005, shopping.postnewsmarketplace.com will feature print display advertisements, special sections, classifieds and Travidia's Syndicated Marketplace program featuring insert and inventory feed content from some of the nation's largest retailers.

"Our commitment to the Denver Newspaper Agency is to significantly enhance their online presence among local shoppers and provide superior service to their existing retail clientele," said Richard Luck, Travidia's vice president of media sales for the western region.

The Denver Newspaper Agency, publisher of The Denver Post and Rocky Mountain News, joins more than 125 newspapers from around the world currently being served by Travidia.

"Travidia's exceptional reputation and success with other newspapers' online efforts are well deserved and we're excited to be working with them," said Fran Wills, vice president interactive with the Denver Newspaper Agency.

"A more robust local online marketplace for Denver area residents is what we need to be more competitive with online pure plays," continued Wills. "The new and improved website will help connect our retail advertisers with online users who wish to buy local products."

About Travidia Inc.

Travidia Inc. is a leading provider of Internet marketing management and digital advertising publishing services for top newspaper companies and brand-name Global 2000 retail advertisers. Some of their partners include: Lowe's Home Improvement, OSH, Red Lobster, The San Francisco Chronicle, The Orange County Register, St. Louis Post-Dispatch, The Dallas Morning News, 14 E. W. Scripps Co. newspapers, all 32 Knight Ridder newspapers and CanWest Interactive, representing 11 English language publications in major metropolitan areas in Canada. Travidia Inc. is a privately-held company with its Corporate Offices and main Operations Centers in Chico, Calif. Additional sales offices are in North Carolina, Denver, Washington, D.C., New York, Georgia and the United Kingdom. More information is available via www.travidia.com or by calling (530) 343-6400.

About The Denver Newspaper Agency

The Denver Newspaper Agency publishes The Denver Post and Rocky Mountain News under a joint operating agreement designed to preserve editorial competition. Combined business operations are managed by The Agency, which is equally owned by MediaNews and The E. W. Scripps Co.

This news release contains statements of a forward-looking nature relating to the future events or the future financial results of Travidia, Inc. Investors are cautioned that such statements are only predictions and that actual events or results may differ materially. In evaluating such statements, investors should specifically consider the various factors that could cause actual events or results to differ materially from those indicated from forward-looking statements.

Related links:

Denver Newspaper Agency Launches New Self-Serve Recreational Vehicle Dealer Directory Powered by Travidia

The Denver Newspaper Agency AdScripter Case Study

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