Press Releases > Greensboro News & Record Unveils Internet Shopping Channel

GREENSBORO NEWS & RECORD UNVEILS REGIONAL INTERNET SHOPPING CHANNEL FOR NORTH CAROLINA

GREENSBORO, NC--(BUSINESS WIRE)--Feb. 1, 2006--Travidia Inc., the leader in Internet marketing services for newspapers and retailers in North America and Europe, today announced that the Greensboro News & Record has selected Travidia to power its new online shopping channel geared toward connecting local shoppers and businesses.

Launching February 1, 2006, www.triadmarketplace.com will feature print display advertisements, special sections, classifieds and Travidia's Retail Network program featuring insert and inventory feed content from some of the nation's largest retailers.

"It's our commitment with this new shopping channel to significantly enhance the online presence of the Greensboro News & Record among their local shoppers and provide new opportunities for their existing retail advertisers," said Bill Ferguson, Travidia's vice president of media sales for the southeast region.

The Greensboro News & Record joins more than 300 newspapers from around the world currently being served by Travidia.

"Travidia's exceptional reputation and online technology success with newspapers from around the country are well deserved and we're excited to be working with them," said Kathy Lambeth, general manager of the online division of the Greensboro News & Record.

"The new and improved website will provide a dynamic local online marketplace for Greensboro and Triad area residents," continued Lambeth.

About Travidia Inc.

Travidia Inc. is a leading provider of Internet marketing management and digital advertising publishing services for top newspaper companies and brand-name Global 2000 retail advertisers. Some of their partners include: Lowe's Home Improvement, OSH, Red Lobster, The San Francisco Chronicle, St. Louis Post-Dispatch, The Dallas Morning News, 14 E. W. Scripps Co. newspapers, all 32 Knight Ridder newspapers and CanWest Interactive, representing 11 English language publications in major metropolitan areas in Canada. Travidia Inc. is a privately-held company with its Corporate Offices and main Operations Centers in Chico, Calif. Additional sales offices are in North Carolina, Colorado, New York, Georgia and the United Kingdom. More information is available via www.travidia.com or by calling (530) 343-6400.

About The Greensboro News & Record

Since 1965, the News & Record, Inc. has been a division of Landmark Communications, Inc., a privately held media company with national and international interests in newspapers, broadcasting, cable programming, electronic publishing and specialty publications. Landmark Communications is based in Norfolk, Virginia.

This news release contains statements of a forward-looking nature relating to the future events or the future financial results of Travidia, Inc. Investors are cautioned that such statements are only predictions and that actual events or results may differ materially. In evaluating such statements, investors should specifically consider the various factors that could cause actual events or results to differ materially from those indicated from forward-looking statements.

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